This question gets asked so much, we made a video on it. Hard enamel pins have paint level with the surface. Soft enamel uses less paint and costs less. Scroll down to the bottom of the page and you'l see dozens of custom lapel pin photos. You can do a deep dive into the two different enamel types here...
The first thing you need to decide is if you want enamel or not.
Enamel pins fall into hard and soft enamel. Don't overlook metal finishes though.
Our rule of thumb is for corporate logo pins, hard enamel often looks better. For more creative endeavours, soft enamel is perfect. We have a detailed article that outlines all the different types of lapel pins we offer.
In our experience, the art dictates the lapel pins size. The more detail, text, colours, the bigger your pin needs to be. Our art department can translate your vision into a customize pin in a jiffy. If you want to find out more about pin sizing, read our article.
We import our pins from a trusted partner in China. Our family owned and operated a lapel pin factory in Alberta, Canada for 30 years which ceased operation in 2002. We work with an importer who has offices in Canada and USA offering us legal protection and the ability to rate our factory on a distributors site. We have a video that shows you the pitfalls of going China direct. [hint: we remove all that risk and hassle for you!]